What Are Private Label Products?

Sheet mask with private label brand packaging

Private label companies like Seoul Mamas offer the perfect way to source high-quality products without having to manage the manufacturing process. Some businesses simply don’t have the resources to produce the goods themselves; however, they do have the market to sell under their brand. Seoul Mamas offers excellent quality private label products for rebranding and sale by your business. In today’s blog, Seoul Mamas explains what private label products are and how they can benefit your business.

What Is Private Label? 

Private label products are goods produced by a third party manufacturer and sold under the brand name of the seller. For example, Seoul Mamas produces customized, high-quality Korean sheet masks for Neiman Marcus, The Ritz-Carlton, and Westin Hotels. Each of these brands has its own unique packaging with the respected business name on the front, selling it as their own branded product. Private label opportunities allow both small and large companies to save time and money by outsourcing production to these third-party manufacturers. 

What Products Can Be Private Label?

Private label manufacturers provide products that penetrate almost every market. Because of the versatility and flexibility of the branding, virtually every business could benefit from private label products. However, some categories benefit more from private label products than others. Some products that are commonly private label are: 

  • Cosmetics
  • Beverages
  • Food
  • Hair Products
  • Supplements
  • Soap and Detergent
  • Bags
  • Containers
  • Water Bottles

The private label opportunities are endless, covering just about every category of product on the market.  

Advantages

There are several advantages to contracting with a private label manufacturer. These products allow businesses to separate themselves from the competition because they have the exclusive right to sell the new product with their personal branding. If you have an established brand and want to penetrate a new market or reinforce an existing market, private-label branding will keep your brand in your client’s shopping carts.

Despite all of these benefits, the advantage businesses care about the most is profit margin. Typically, private label products have high-profit margins because the cost of outsourcing is far lower than the production cost.

Private Label Sheet Masks at Seoul Mamas

Seoul Mamas specializes in private label K-Beauty products that will delight your customers. Because our Korean sheet masks are completely customizable, you can tailor the sheet mask to your customer. When you purchase with Seoul Mamas, we cover all consultation, design elements, compliance, manufacturing process, and logistics to make the process as simple as possible. Seoul Mamas allows you to maintain your brand image with private label products without the hassle of manufacturing. 

If you’re ready to elevate your customer satisfaction with private label sheet masks, contact Seoul Mamas today!